Snap to the future with tips from Culture Geek, a conference on digital transformation in the arts. Rebekah Ellerby looks into the future of digital marketing for theatre on a budget.


Basically what I want to get across is how daunting some theatre spaces can be when you’re on your own. And how that must multiply if you’re a theatre newbie – or even if you’ve just never been to that particular theatre before. Plus a top tip to say things to people who are by them self at a show.

If art is about beauty, spectacle, aesthetic experience, and somehow grasping towards a better world, then climate change is its antithesis, a steady and incremental destruction, unspectacular in its production of untold catastrophe and remorseless in its disproportionate targeting of the poor. A climate writer, Rob Nixon, calls this ‘slow violence’. That sounds about right.

There are a few awesome theatre bloggers and writers out there who feel perfectly happy to chat about what the national critics or other theatre reviewers have written. In general, it seems to happen a lot more when there is a big division in opinion. However, the discussion tends to occur in features or commentary about the review rather than in the original reviews themselves. So is there a ‘right’ place for internal discussion about reviewing?